What does SDR stand for?
Sales development representative: the early-sales role that finds prospects, starts conversations, and hands interested buyers on. An AI SDR is software that does that work.
AI sales development representative
An AI SDR, short for AI sales development representative, is software that does the early-sales work a human SDR does: it finds prospects, researches them, writes first-touch outreach, follows up, and sorts the replies so a person can take the conversations worth having. A good one keeps a human in charge of what gets sent. Zevari runs it as a full outbound department for LinkedIn and email: six specialists, and sends wait for your approval by default.
The work
Five jobs, the same five a human SDR does. The useful question for each is where a person stays involved.
| Job | What the software does | Where you stay involved (Zevari) |
|---|---|---|
| Find prospects | Builds lists from saved searches, filters, and buying signals such as a post asking for a recommendation. | You say who you sell to. |
| Research them | Reads the profile, the company, and recent activity before anything is written, then scores fit against your ideal customer. | You correct the scoring when it is wrong, and it learns. |
| Write outreach | Drafts a first touch from that context, in your voice rather than a template. | You approve or edit each draft before it sends. |
| Follow up | Runs the next steps of the sequence on a sensible cadence and stops when someone replies. | You approve each follow-up too. |
| Sort the replies | Reads every reply and flags genuine buying interest apart from auto-replies, pitches, and polite no's. | You take the conversation from there. |
The category
Four terms that get used as if they meant the same thing. They do not.
More terms, defined, in the glossary.
What a department adds
A full outbound department, running today. Zevari gives each SDR job to a specialist that owns one step and hands off to the next, on LinkedIn and email, so you can see where every prospect is and why.
01 · Prospecting
Runs saved Sales Navigator searches and lands net-new people on your lists.
02 · Signals
Finds LinkedIn posts by keyword and captures people who engage with your posts.
03 · ICP Scoring
Scores every new lead against your ICP and learns from your reviews.
04 · Voice Writer
Drafts personalized, on-brand outreach for every step.
05 · Follow-up
Runs your campaign sequences and shows what needs your attention.
06 · Reply Qualifier
Assesses replies automatically and highlights buying interest.
Boundaries
Unattended sending is how LinkedIn accounts get restricted and how bad messages go out under your name. At Zevari, every connection request, message, comment, and post waits for your approval by default. No specialist moves to autopilot until it has earned it, and you can take it back to reviews with you at any time.
Zevari counts qualified conversations, under a published, versioned definition: the buyer replied with genuine interest and kept talking, and the conversation traces to outreach Zevari sent. Not every reply, and not a booked meeting.
Zevari is a hosted connector: no browser extension and no cookie injection. Limits are enforced in code, not left to a slider: 150 connection requests a week on a Free* or Premium account and 200 on Sales Navigator, a daily cap on all actions of 400, 1,000, or 2,000, burst limits per minute and per hour, and activity inside your working hours. The weekly figure covers connection requests sent without a note: LinkedIn caps requests that carry a note at 5 a month on a free account, and gives Premium and Sales Navigator a far larger allowance, so Premium or Sales Navigator is the practical choice for real outbound. The safety page has the full table.
Buying one
Price
One plan with all six specialists and one LinkedIn account. The yearly rate saves 52%. Extra LinkedIn accounts are $37 a month. 7-day free trial for first-time accounts, 30-day money-back guarantee after the first charge.
See pricingRun it yourself
Claude Code, Codex, ChatGPT, or any MCP client can drive the six specialists through the Zevari LinkedIn MCP; your own code can use the REST API. Same plan, same approvals.
Limitations
Questions
Sales development representative: the early-sales role that finds prospects, starts conversations, and hands interested buyers on. An AI SDR is software that does that work.
Mostly, yes. The terms are used interchangeably. What matters more than the label is what it sends without you, how it connects to your accounts, and what it counts as a result.
Not by default. Every connection request, message, comment, and post is staged for your approval before it reaches your account. A specialist moves to autopilot only after it has earned it, for Follow-up ten approved sends in 30 days, and you can switch it back to reviews with you at any time.
Zevari reports qualified conversations: a replying buyer with genuine interest who kept talking, traced to outreach Zevari sent. That is a published, versioned definition. It is not a booked meeting, and Zevari does not use the two terms interchangeably.
Yes. LinkedIn is the primary channel. Add a mailbox and the same team runs email steps in the same sequence, under the same approvals and daily limits.
$87 a month, or $497 a year (save 52%). All six specialists and one LinkedIn account are included; extra LinkedIn accounts are $37 a month. First-time accounts get a 7-day free trial, and there is a 30-day money-back guarantee after the first charge.
Yes. Technical teams drive the same six specialists from Claude Code, Codex, ChatGPT, or any MCP client through the Zevari LinkedIn MCP, or from their own code over the REST API. Same plan, same approvals.